Recent social media posts
06/03/2026
Tuesday’s Featured Flavors - ALMOND CHIP: Elevate your day with our almond flavored frozen custard infused with rich chocolate chips. Fans of our Blue Moon flavor will find this one’s a game-changer. Enjoy it as a velvety shake. Pair it with a Cherry Pie sundae or Cherry Yum Yum for a delightful twist and delicious option. CHAMPAGNE CHERRY: Experience the essence of cherry and champagne in our unique flavor, carefully crafted without alcohol, making it perfect for all ages. Break the mold with our alternative to traditional sweet frozen custard. Savor it on a chocolate waffle cone or topped with whipped cream. With 55 sundae combinations to choose from, the possibilities are endless. Visit us at Luv-it Frozen Custard, easily found on Google Maps, with ample free parking.
06/03/2026
Open till 10 PM tonight! Tuesday’s Featured Flavors - ALMOND CHIP: Elevate your day with our almond flavored frozen custard infused with rich chocolate chips. Fans of our Blue Moon flavor will find this one’s a game-changer. Enjoy it as a velvety shake. Pair it with a Cherry Pie sundae or Cherry Yum Yum for a delightful twist and delicious option. CHAMPAGNE CHERRY: Experience the essence of cherry and champagne in our unique flavor, carefully crafted without alcohol, making it perfect for all ages. Break the mold with our alternative to traditional sweet frozen custard. Savor it on a chocolate waffle cone or topped with whipped cream. With 55 sundae combinations to choose from, the possibilities are endless. Visit us at Luv-it Frozen Custard, easily found on Google Maps, with ample free parking.
06/02/2026
Tuesday's Featured Flavors - ALMOND CHIP: Elevate your day with our almond flavored frozen custard infused with rich chocolate chips. Fans of our Blue Moon flavor will find this one's a game-changer. Enjoy it as a velvety shake. Pair it with a Cherry Pie sundae or Cherry Yum Yum for a delightful twist and delicious option. CHAMPAGNE CHERRY: Experience the essence of cherry and champagne in our unique flavor, carefully crafted without alcohol, making it perfect for all ages. Break the mold with our alternative to traditional sweet frozen custard. Savor it on a chocolate waffle cone or topped with whipped cream. With 55 sundae combinations to choose from, the possibilities are endless. Visit us at Luv-it Frozen Custard, easily found on Google Maps, with ample free parking.
06/02/2026
6/1 Mon. - June is here with some Fantastic Flavors: COOKIES N CREAM - Cookies n Cream, perfectly suited for shakes or paired with one of our 55 Sundae combinations. Our next Flavor: COTTON CANDY - We invite you to try this flavor and provide your opinion, complimentary samples are available. As one of our personal favorites, Cotton Candy is a delicate balance of sweetness, capturing the essence of cotton candy in a delicious frozen treat. This flavor is best enjoyed as a Shake. Additionally, don’t miss our Quarts to Go option, ideal for at-home blender drinks. Simply combine your favorite scoops with milk in a blender, and create a Luv-it Frozen Custard shake. Our quarts are 32 ounces for $11.99. For directions, please search Google Maps Luv-it Frozen Custard.
06/02/2026
Cookies n Cream & Cotton Cream
Open til 10pm
06/02/2026
Open till 10 PM tonight
6/1 Mon. - June is here with some Fantastic Flavors: COOKIES N CREAM - Cookies n Cream, perfectly suited for shakes or paired with one of our 55 Sundae combinations. Our next Flavor: COTTON CANDY - We invite you to try this flavor and provide your opinion, complimentary samples are available. As one of our personal favorites, Cotton Candy is a delicate balance of sweetness, capturing the essence of cotton candy in a delicious frozen treat. This flavor is best enjoyed as a Shake. Additionally, don’t miss our Quarts to Go option, ideal for at-home blender drinks. Simply combine your favorite scoops with milk in a blender, and create a Luv-it Frozen Custard shake. Our quarts are 32 ounces for $11.99. For directions, please search Google Maps Luv-it Frozen Custard.
06/01/2026
Cookies n Cream & Cotton Candy!
Bring the kids down to Luv-it - we have kiddie cups starting at $3+
06/01/2026
6/1 Mon. - June is here with some Fantastic Flavors: COOKIES N CREAM - Cookies n Cream, perfectly suited for shakes or paired with one of our 55 Sundae combinations. Our next Flavor: COTTON CANDY - We invite you to try this flavor and provide your opinion, complimentary samples are available. As one of our personal favorites, Cotton Candy is a delicate balance of sweetness, capturing the essence of cotton candy in a delicious frozen treat. This flavor is best enjoyed as a Shake. Additionally, don't miss our Quarts to Go option, ideal for at-home blender drinks. Simply combine your favorite scoops with milk in a blender, and create a Luv-it Frozen Custard shake. Our quarts are 32 ounces for $11.99. For directions, please search Google Maps Luv-it Frozen Custard.
05/31/2026
Last day of May and we’re going out with a cherry bang – Flavors: CHERRY 🍒 PIE - it’s so popular, we’re basically flavor rockstars. If you’re one of the few who hasn’t tried it, come on up for a free sample, we promise it won’t hurt (much). It’s vanilla based frozen custard, smothered in cherry pie topping and crushed graham crackers - because everything’s better with graham crackers, right? You can try it with a Cherry pie sundae or on a chocolate waffle cone, or cup.
FRESH BANANA NUT - we’ve been making this flavor every Sunday since 1973, that’s a whole lotta Sundays (seriously, 53 years), but you know what? Still nobody gets tired of it. It’s like your favorite pair of jeans - made with fresh puréed bananas and walnuts. If banana nut bread is your jam, you’ll freak out over this flavor. Grab a quart and blend it up at home, or download our secret adult recipes on our website (no, really, they’re on the website). Oh, and by the way, Google Maps
Luv-it Frozen Custard for directions, we’ve got parking and it’s always free.
05/31/2026
Cherry 🍒 Pie & Fresh Banana Nut today. Open till 10 PM.
05/31/2026
5/31 - Sunday - Open til 10pm - Last day of May and we’re going out with a cherry bang – Flavors: CHERRY 🍒 PIE - it’s so popular, we’re basically flavor rockstars. If you’re one of the few who hasn’t tried it, come on up for a free sample, we promise it won’t hurt (much). It’s vanilla based frozen custard, smothered in cherry pie topping and crushed graham crackers - because everything’s better with graham crackers, right? You can try it with a Cherry pie sundae or on a chocolate waffle cone, or cup.
FRESH BANANA NUT - we’ve been making this flavor every Sunday since 1973, that’s a whole lotta Sundays (seriously, 53 years), but you know what? Still nobody gets tired of it. It’s like your favorite pair of jeans - made with fresh puréed bananas and walnuts. If banana nut bread is your jam, you’ll freak out over this flavor. Grab a quart and blend it up at home, or download our secret adult recipes on our website (no, really, they’re on the website). Oh, and by the way, Google Maps
Luv-it Frozen Custard for directions, we’ve got parking and it’s always free.
05/31/2026
Did you know we’re selling 32 ounces of our super-rich frozen custard, affectionately known as frozen Quarts To Go, for a cool $11.99? We’ve got 35 flavors - because choices are like ice cream, you can never have too much! Blend it up with some milk and turn it into a shake at home , and honestly, who needs a recipe book when you’ve got a blender and some imagination? We’ve got some fancy adult-only recipes on our website if you’re feeling extra fancy, and if you need directions to our door, just Google Maps Luv-it Frozen Custard for directions.
05/31/2026
Fun at home - 35 flavors of frozen Quarts To Go for at home Fun! It’s a great way to cool off now that it’s warming up. Open till 10 PM tonight -what’s your favorite flavor?
05/31/2026
Did you know we're selling 32 ounces of our super-rich frozen custard, affectionately known as frozen Quarts To Go, for a cool $11.99? We've got 35 flavors - because choices are like ice cream, you can never have too much! Blend it up with some milk and turn it into a shake at home , and honestly, who needs a recipe book when you've got a blender and some imagination? We've got some fancy adult-only recipes on our website if you're feeling extra fancy, and if you need directions to our door, just Google Maps Luv-it Frozen Custard for directions.
Address
505 E Oakey Boulevard
Las Vegas, NV
89104
If you are coming from the Strip, take either the 15 South or Las Vegas Boulevard towards downtown. Continue on Las Vegas Boulevard until you reach E Oakey Boulevard. If you prefer public transport, you can take the SDX bus which runs along Las Vegas Boulevard and stops at E Oakey Boulevard. If driving, there is parking available on E Oakey Boulevard in front of the shops.
Opening Hours
| Monday |
1pm - 10pm |
| Tuesday |
1pm - 10pm |
| Wednesday |
1pm - 10pm |
| Thursday |
1pm - 10pm |
| Friday |
1pm - 11pm |
| Saturday |
1pm - 11pm |
| Sunday |
1pm - 10pm |
Alerts
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What people say
Luv-It Frozen Custard is a must-visit destination for anyone with a sweet tooth in Las Vegas. This family-owned business has been serving up delicious frozen custard since 1973, and it's easy to see why locals and tourists alike keep coming back for more.
The custard is made fresh daily from only the highest quality ingredients, ensuring that every scoop is rich, creamy, and bursting with flavor. With two unique flavors on offer each day (in addition to classic vanilla and chocolate), there's always something new to try at Luv-It Frozen Custard.
Whether you're in the mood for a classic sundae or want to try one of their innovative creations like the cherry pie or root beer float, you won't be disappointed. And if you can't get enough of their delicious custard, you can even take home pints, quarts, and half gallons to enjoy later.
Overall, Luv-It Frozen Custard is a true gem in Las Vegas' food scene. With its friendly service and unbeatable frozen treats, it's no wonder that this family-owned business has been thriving for generations.
